In March of 2013, Time magazine reported that the Better Business Bureau expelled one of its affiliates, the BBB of Southland, which had served the greater Los Angeles area. The expulsion was due to a scandal involving the BBB, initially reported by the ABC news Show 20/20 in 2010 in a story entitled “The Best Ratings Money Can Buy.” ABC’s story demonstrated that the Southland BBB had conducted extortionate actions against Read More
You Will Lose Local Google Traffic If Site Not Mobile By April 21st
Google just announced that on April 21st they will be making an update to their algorithm to include "mobile friendliness" as a significant ranking factor. This means that if your local business website does not have a mobile version or is not mobile responsive, your ranking on Google may drop significantly after April Read More
A Yext PowerListings Expert Review
Updated 2/9/18 Too long, didn't read it all version: Yext puts your local business on 55'ish different local search directories. The reason this is important is two fold: 1) to have your local business information correct across the internet so when people look you up on Google they find the right name, address, and phone for your business (you'd be surprised how incorrect your information might be) and 2) because the more local search directories you're on, the higher you will rank on Google. Read More
THE Local SEO FAQ – Absolute, Definitive, No-Holds-Barred
[social4i size="small"] Updated Frequently This Local SEO FAQ is an ongoing project. With 200+ questions on the docket to be answered, you can imagine how long this project takes. We update quite often so check back often. Last updated on 12/19/14 Read More
Local SEO: Why Does My Competitor Outrank Me in Google’s Local Pack But Not Organically?
[social4i size="small"] Oh man... What a loaded question. For those of you that don't know what the "Pigeon" update is, let's start there. Pigeon was the code name given to the local algorithm (or "equation" for non techies) update Google released on July 24th 2014 that affects local searches specifically. What does that mean for you, the local business? It means that Read More